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The recordings were made directly on the construction site to be even more authentic and rough.

The individual trades for a recruiting campaign appealing  and sympathetic to address future trainees and colleagues and also show the team spirit in the company.

employee portraits

Task of the advertising agency to photograph the employees as work heroes and figureheads of the company. Unique portraits that are nevertheless authentic and catch the eye.



Heroes of everyday work, cool, stylish and as an absolute eye-catcher for a recruiting campaign.

The crew from the Fritschle construction company had no problem conveying exactly that.

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